Creating the logo

In creating the logo for my band, I tried to think of something that would be simple with a masculine, rocky edge to it.

I started with this design but thought that it was a bit too simple and looked too much like a superhero logo, instead of an indie-rock band.

I thought that this was quite cool, but soon realised that having the letters arranged in that way was not clear enough for the audience to understand what it stands for. Therefore, I thought about arranging the letters in the order of which the name of the band is.

I really liked this as the use of the lines creates a somewhat illusion and the arrangement of the letters makes it easy to figure out what letter comes first for the name of the band. However I felt as if something was missing. Therefore I looked at different fonts on a website and found one which I really liked, which also uses lines to created the letters.

Once found, we immediately decided that this would be the font for our logo as it is simple with its use of lines but also manages to look complex and edgy. Therefore we shall be using it for our digipak and website as we also want it to be clear that each product interlinks with the same theme.