We asked a few people some questions about music videos for our potential target audience. We asked:
1. What is your favourite music video?
2. What do you like about this video?
3. What music videos do you not like?
4. What would you change in this video?
5. What would you like to see in a music video?
From this information in which we gathered, it has become apparent that a vast majority of the people in which we interviewed would prefer to see a music video that had a story-line and involved the story-line matching the lyrics, and the lyrics matching the visuals. Therefore, we feel that it would be appropriate to create a music video which has a narrative and matches the lyrics and the visuals. Also, due to most of our interviewees criticising music videos which involve women being sexualised and provocative, we will include men in our video instead to avoid this male gaze. Additionally, we will also avoid making our video black and white as a critic said he preferred music videos which involved colour.
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