The music video immediately introduces Taylor's strong independent female style through the opening long shot of her throwing a man onto a table, creating an iconography. We then see a close up in the first ten seconds of Taylor doing her lipstick, introducing her as the protagonist of the music video. The lyrics cut to the beat on first lyric "cause baby now we got bad blood" with a point of view shot of Taylor looking up, conforming to Goodwin's theory and the camera reflects a male point of view with multiple shots of Taylor's bare body parts, including her shoulders and chest. Additionally, the male gaze is reflected as she is lying on a car in a revealing outfit. The camera also pans up her body while she is wearing another revealing outfit, and lying on a white table. Moreover, actress Hailee Steinfeld grabs Taylor's arm on the beat and a girl punches the wall on the beat. As well as this, Gigi Hadid's mirror pops open on the lyric, "hey!". This shows how the music video cuts to the beat of the song. On the lyric, "you made a really big cut", Taylor smashes a massive hole through a brick wall , therefore the lyrics match the visuals. The music video also pays a reference to Charles Angels as both the video and the TV series involve young women who are detectives and fight people whilst wearing provocative clothes. Lastly, there are elements of narrative and performance combined as it shows Taylor lip syncing to the song, whilst acting in a narrative driven piece where she is training with her team to fight the enemies.
Sunday, 26 June 2016
Analysis of Bad Blood in relation to Goodwin's theory
Bad Blood by Taylor Swift
The music video immediately introduces Taylor's strong independent female style through the opening long shot of her throwing a man onto a table, creating an iconography. We then see a close up in the first ten seconds of Taylor doing her lipstick, introducing her as the protagonist of the music video. The lyrics cut to the beat on first lyric "cause baby now we got bad blood" with a point of view shot of Taylor looking up, conforming to Goodwin's theory and the camera reflects a male point of view with multiple shots of Taylor's bare body parts, including her shoulders and chest. Additionally, the male gaze is reflected as she is lying on a car in a revealing outfit. The camera also pans up her body while she is wearing another revealing outfit, and lying on a white table. Moreover, actress Hailee Steinfeld grabs Taylor's arm on the beat and a girl punches the wall on the beat. As well as this, Gigi Hadid's mirror pops open on the lyric, "hey!". This shows how the music video cuts to the beat of the song. On the lyric, "you made a really big cut", Taylor smashes a massive hole through a brick wall , therefore the lyrics match the visuals. The music video also pays a reference to Charles Angels as both the video and the TV series involve young women who are detectives and fight people whilst wearing provocative clothes. Lastly, there are elements of narrative and performance combined as it shows Taylor lip syncing to the song, whilst acting in a narrative driven piece where she is training with her team to fight the enemies.
The music video immediately introduces Taylor's strong independent female style through the opening long shot of her throwing a man onto a table, creating an iconography. We then see a close up in the first ten seconds of Taylor doing her lipstick, introducing her as the protagonist of the music video. The lyrics cut to the beat on first lyric "cause baby now we got bad blood" with a point of view shot of Taylor looking up, conforming to Goodwin's theory and the camera reflects a male point of view with multiple shots of Taylor's bare body parts, including her shoulders and chest. Additionally, the male gaze is reflected as she is lying on a car in a revealing outfit. The camera also pans up her body while she is wearing another revealing outfit, and lying on a white table. Moreover, actress Hailee Steinfeld grabs Taylor's arm on the beat and a girl punches the wall on the beat. As well as this, Gigi Hadid's mirror pops open on the lyric, "hey!". This shows how the music video cuts to the beat of the song. On the lyric, "you made a really big cut", Taylor smashes a massive hole through a brick wall , therefore the lyrics match the visuals. The music video also pays a reference to Charles Angels as both the video and the TV series involve young women who are detectives and fight people whilst wearing provocative clothes. Lastly, there are elements of narrative and performance combined as it shows Taylor lip syncing to the song, whilst acting in a narrative driven piece where she is training with her team to fight the enemies.
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